RECOMMENDED TEXTS

Philip Kotler/Hermawan Kartajaya (2000) , Repositionng Asia - From Bubble to Sustainable Economy,

John Wiley

Hellmut Schutte/Deanna Ciarlante (1998), Consumer Behaviou in Asia,MacMillian Business

AND

Min Chen, Asian Management Systems, Thunderbird/Routledge Series International Management

OR

Philippe Lasserre and Hellmut Schutte, Strategies for the Asia Pacific, MacMillan Business.

SUPPLEMENTARY READINGS

The following supplementary readings are available in the package:

"Asian Crisis Never Really Ended", The Straits Times, 7 April 2001.

"Jakarta Redistributes Funds", The Straits Times, 22 March 2001.

"What will WTO Bring to China?", The Sunday Times, 1 April 2001.

"East Asian Regionalism - The Way Ahead", The Straits Times, 4 December 2000.

"Hanoi Hesitates over Trade Liberalisation", The Straits Times, 17 June 2000.

"One Step Forward…", Asia Inc., June 1999.

Tarun Khanna and Krishna Palepu (1997), "Why Focused Strategies May be Wrong for Emerging

Markets," Harvard Business Review, July-August, pp. 41-51.

 

Lucian W. Pye, "The New Asian Capitalism: A Political Portrait," in In Search of an East Asian

Development Model, pp.81.

 

Steven Radelet and Jeffrey Sachs (1997), "Asia’s Reemergence," Foreign Affairs, November-

December, pp. 44.

 

Murray Weidenbaum (1996), "The Chinese Family Business Enterprise," Clifornia Management

Review, 38 (4), Summer, pp. 141-156.